Our Mission

In our future, every camp is a steward of our natural environment. The camping community has gone above and beyond minimizing their environmental impact to proactively manage their lands for environmental resilience. Campers of all ages are coming away from their camping experiences feeling inspired and empowered. They’re living green every day, and sharing their excitement and learning with family and friends.

STEWARDSHIP – While empowering camps to reduce their environmental impact, we’re also doing the same in our organization and as individuals. EMPOWERMENT – We go beyond quick-fixes to empower camps and campers to navigate their own ways toward sustainability. COLLABORATION – We can do more together, so we collaborate whenever possible, complement rather than duplicate, and leverage collective genius. FUN – We take an educational entertainment approach to programing. IMPACT – We plan the impact we want to have, figure out how best to achieve it, collect information, evaluate work, communicate findings, and apply learning.